SIT ‘N SLEEP

It’s polarizing. Ubiquitous. And ridiculously effective. It’s Sit ‘n Sleep advertising. And whether you love it or hate it, any marketer would envy the results. Larry Miller and his accountant, Irwin, have become cultural touchstones, revered, despised and even satirized on The Simpsons. Since 1998, ideaology has helped Sit ‘n Sleep achieve 10x sales growth with an increase in stores from 3 to 38 (and counting). Maybe “You’re killing me Larry” should be changed to “You’re making a killing Larry!”

CAMPAIGN EFFECT

Helped Sit ‘n Sleep grow from 3 stores to 38 and over $115 million in revenue.

ASK OUR CLIENT WHAT HE THINKS

Larry Miller

CEO

lmiller@sitnsleep.com