MATTRESS FIRM

We never set out to become America’s #1 mattress retail agency, but that’s what we’ve become. Based on our success helping Sit ‘n Sleep thrive in the midst of the 2008 recession, we were hired in 2010 by Houston-based Mattress Firm, and have since helped Mattress Firm grow to become America’s largest mattress retailer.

Working with a retail client who is growing at the warp speed Mattress Firm has grown has required us to learn how to become agile and efficient to a degree that goes way beyond our prior comprehension. In a typical year, we produce over 700 video and radio commercials for Mattress Firm with most assignments going from initiation to completion in two weeks (and sometimes two days).

CAMPAIGN EFFECT

Helped Mattress Firm grow from fewer than 500 stores when we began in 2010 to over 3,500 stores today. Making Mattress Firm the largest mattress retail chain in the country.

In the seven years we’ve worked with Mattress Firm, their annual sales have grown 7x to over $3.5 billion.

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ASK OUR CLIENT WHAT SHE THINKS

Kathryn Siegling

Vice President of Marketing

kathryn.siegling@mfrm.com